Meet The Team

Scott Nasca is the President and founder of Generation Capital Management (GCM),an independent investment management firm based in Rochester, New York. With a career spanning several decades in the financial services industry, Scott has dedicated himself to providing disciplined, research-driven investment strategies and personalized wealth management solutions for individuals, families, and institutions.

Professional Experience and Philosophy

Under Scott’s leadership, Generation Capital Management has grown into a trusted partner for clients seeking a sophisticated yet accessible approach to wealth management. His investment philosophy is rooted in a deep understanding of market cycles and a commitment to risk-adjusted returns. Scott believes that successful investing requires a balance of rigorous quantitative analysis and a qualitative understanding of each client’s unique goals and circumstances.

Before founding GCM, Scott held senior leadership roles within the regional financial landscape, where he honed his expertise in portfolio construction, equity research, and macroeconomic analysis. His transition to an independent firm was driven by a desire to offer clients a more transparent, conflict-free environment where their interests always come first.

A Commitment to the Rochester Community

A proud resident and advocate of the Rochester area, Scott is deeply involved in the local community. He views his role not just as a financial advisor, but as a stakeholder in the region’s economic health and cultural vibrancy. He is a frequent supporter of local initiatives and can often be found engaging with fellow business leaders to promote growth and opportunity within Monroe County as a Board Member of GRE and Chairman of the Monroe County Water Authority.

Education and Certifications

Scott’s investment approach is backed by a strong academic and professional foundation:

• Chartered Financial Analyst (CFA®): Scott has been a CFA® charterholder since 2001.

• MBA: He earned his Master of Business Administration from the Rochester Institute of Technology.

• BA in Economics: He holds a Bachelor of Arts in Economics from the John Wiley Jones School of Business at SUNY Geneseo.

A Commitment to Family and Community

Scott’s commitment to “family and service” is not just a business value, it is a personal one. He lives in Parma with his wife, Janine Nasca, who also serves as the firm’s Human Resources Manager. Together, they are the proud parents of four children who now reside or attend college in Boston, Massachusetts.